Frozen food specialist Iceland has become the first UK supermarket to introduce plastic-free packaging for its pre-packed bananas. Iceland’s bananas will now be packaged in a paper band which is recyclable and made from recycled paper – a decision that reflects the core of the waste vs resource efficiency dilemma facing the industry.

To find out more, follow the link below:

https://packagingeurope.com/iceland-launches-uk-s-first-plastic-free-pre-packed-bananas/#.W5_MDmkZ0Lc.linkedin

(Photo credit: PA)