Environmental charity Keep Scotland Beautiful has launched what it claims is the nation’s first coffee cup recycling initiative in Glasgow, where 95 million disposable cups are used annually.

The scheme, which is called the Cup Movement and is being co-run by the Paper Cup Recovery and Recycling Group (PCRRG), will take a two-fold approach in tackling the city’s coffee cup waste problem, lobbying for recycling infrastructure improvements while encouraging the public to change behaviours.

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